Part of Consultancy.org
Consultancy.asia
Join the platform
Hire a consultant
Asia
News
Consulting firms
Projects
Services
Rankings
Jobs
Career
Consulting Industry
Partners
Consultancy.asia
News
Consulting firms
Projects
Services
Rankings
Jobs
Consulting Industry
Career
Partners
Select a
Region
Global
United States
Canada
Latin America
Europe
United Kingdom
Netherlands
Middle East
Asia
India
Australia
Africa
South Africa
Join the platform
News
Back
Latest news
Consulting sector
New firms
Financial data
Milestones
M&A in consulting
Rankings & Awards
People
Consulting firms
Back
Events
Back
All events
Campus events
Seminars
Business Courses
Workshops
Events per consulting firm
Jobs
Back
All jobs
Graduate jobs
5-10 years of experience
2-5 years of experience
10+ years of experience
Jobs by service area
Jobs by industry
Career
Back
Career
Working as a consultant
Applying for a job
Working in consulting
Salary & Bonus
Internships
Consulting Industry
Back
Consulting Industry
Europe
North America
Global
Strategy Consulting
Operations Consulting
HR Consulting
Management Consulting
Financial Advisory
IT Consulting
×
Select more than 150 countries:
×
Most popular countries:
Americas
Brazil
Canada
Mexico
United States
Europe
France
Germany
Netherlands
Switzerland
United Kingdom
Asia
Australia
China
India
Japan
Singapore
Middle East & Africa
Nigeria
Saudi Arabia
South Africa
United Arab Emirates
Select more than 150 countries:
Marketing news in Asia
An overview of news, trends and research in Marketing consulting in Asia:
×
Select a country
China
Hong Kong
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Thailand
×
Select a company
27Group
Alvarez & Marsal
Analysys Mason
Avalon Consulting
Bain & Company
Boston Consulting Group
Cedar Management Consulting
Cordence Worldwide
Deloitte
dss+
FTI Consulting
Genex Partners
HKA
Humatica
IWS Fintech
KPMG
LanciaConsult
McKinsey & Company
Mercer
Nextcontinent
NMS Consulting
OC&C Strategy Consultants
Oliver Wyman
Q5
S.POINT
Strategy&
YCP Solidiance
×
Select a topic
(# articles)
Interviews
2
M&A in consulting
2
Milestones
1
New firms
1
New offices
3
Partnerships
1
People
9
Rankings & Awards
1
×
Select a functional area
(# articles)
Marketing
38
×
Select an industry
(# articles)
Agriculture
1
Automotive
1
Banking
1
Energy
1
Financial Services
1
Food & Beverage
1
Government
1
Luxury Products
2
Manufacturing
1
Media
1
Public Sector
1
Retail
1
Sport
1
Technology
2
Utilities
1
×
Select a theme
(# articles)
Artificial Intelligence
2
Big Data
3
Crisis
1
Emerging Markets
1
Country
Firm
Consulting industry
Marketing
Industry
Theme
Research
No news found.
How EY is helping TNB transform its customer strategy and operations
Over the past years, EY has supported Malaysia’s national energy provider Tenaga Nasional Berhad with a large-scale overhaul of its customer strategy and operations.
03 February 2022
Three demographic trends set to reshape brand expectations
With the world moving to a digital-first approach and consumer expectations changing for good, the ‘experience economy’ has become epicentre of business and commercial strategies.
31 January 2022
Ogilvy Consulting wins two brand advisory mandates in China
Ogilvy Consulting has won two new brand advisory mandates in the Chinese market.
28 December 2021
Harley-Davidson selects Golin for brand building work in China
Iconic motorcycle brand Harley-Davidson has selected Golin as its new corporate reputation and communications consultancy for the Chinese market.
10 September 2021
Seven steps to future-proof a customer experience strategy
As customers migrate to digital communication channels, reinventing the strategies to meet ever-increasing customer expectations has become the new normal for companies.
19 July 2021
Digital, data and the new customer experience imperative
Companies throughout Asia Pacific (APAC) have been forced to adapt in many ways following the events of 2020, but customer experience (CX) was already shifting before then.
06 July 2021
Olympics sponsors hire consultants to weigh reputation damage
Big-ticket Japanese sponsors of the Tokyo Olympics 2020 have called in a consortium of consulting firms to explore the prospect of withdrawing from the games – for fear of reputational damage.
14 June 2021
Bain brings its banking customer experience offering to Asia
Bain & Company has launched its proprietary cloud-based insights offering NPS Prism in Southeast Asia.
27 April 2021
Digital sales an opportunity for B2B players in Southeast Asia
Business-to-business (B2B) offerings in Southeast Asia have been slow to digitalise sales in recent years – a scenario that is set to change in the post-Covid-19 world.
04 December 2020
Why APAC brands should build trust and how they can do it
Communications and public relations consultancy Edelman has released the 2020 edition of its Brand Trust report.
17 November 2020
Luxury brand Furla hires RTG Consulting Group in China
Furla is looking to boost its brand profile in China, bringing Shanghai-based brand consultancy RTG Consulting Group on board for support.
05 November 2020
LanciaConsult launches global Marketing practice
International management consultancy LanciaConsult has launched a Marketing practice, headed by Duncan Pointer.
11 August 2020
Ogilvy Consulting appoints North and Southeast Asia managing directors
Ogilvy Consulting has made two key appointments in Asia, with Christopher Brewer and Pierre Robinet appointed as respective Managing Directors for North and Southeast Asia.
14 May 2020
AI-powered marketing platform EternityX expands to Singapore with key hires
AI-powered marketing platform EternityX has expanded its presence to Singapore with former-Yahoo executives Richard Andrew and Armay Guo appointed to key roles.
01 May 2020
APAC managing director Tuomas Peltoniemi speaks on R/GA's modern approach
With the firm’s 10th anniversary in Singapore just over the horizon, R/GA APAC managing director Tuomas Peltoniemi joins Consultancy.
16 April 2020
Simon-Kucher forwards pricing advice for companies during coronavirus
With the world’s goods and services market currently turned upside amidst the coronavirus pandemic, global consultancy Simon-Kucher & Partners has forwarded some valuable advice for companies on the
01 April 2020
PwC adds senior appointments to CMO Advisory practice in Australia
PwC has made two senior appointments to its CMO Advisory practice in Australia.
11 December 2019
Digital marketing consultancy ada adds Simon Samuel to data team
Axiata’s digital marketing arm ada has appointed one-time Deloitte associate director Simon Samuel as its new Head of Data Analytics, to be based out of Malaysia Following the addition of ex-EY Asia
30 October 2019
MightyHive adds analytics bolt-ons, including Datalicious Korea
S4 Capital has acquired two bolt-ons operating in the field of analytics, including Datalicious Korea.
29 October 2019
Deloitte global CMO Diana O’Brien talks of strategic tilt toward Asia
Deloitte’s global CMO Diana O’Brien has told Marketing magazine that a tilt toward Asia is embedded in the Big Four firm’s future strategy.
29 October 2019
Brandient's Jessalynn Chen on the consultancy stepping it up in Asia
Jessalynn Chen – the Asia lead for branding and design consultancy Brandient – speaks to Consultancy.asia on the firm’s regional footprint.
21 October 2019
Brand and marketing consultancy Prophet launches in Singapore
Global brand and marketing consultancy Prophet has expanded into Southeast Asia with the launch of a new regional hub in Singapore.
04 September 2019
TBWA South Africa CEO Sean Donovan elevated to president of Asia
10 May 2019
Bain launches new digital products business: Bain Media Lab
02 May 2019
Companies should focus on ROX, contends latest PwC consumer survey
Celebrity and ‘influencer’ endorsements have the most impact on product/service adoption. Fact or fiction? Ask PwC.
27 March 2019
Caspar Schlickum appointed APAC head of Accenture Interactive Operations
08 March 2019
Kantar Consulting launches retail and shopper practice in Singapore
Kantar Consulting has launched its retail, sales and shopper offering in Singapore with a number of executive appointments.
22 February 2019
Chinese cohort cracks brand worth of $1 trillion on global index
06 February 2019
OC&C survey of 15,000 consumers uncovers distinct Gen Z characteristic
An emerging borderless tribe; that’s how OC&C Strategy Consultants has characterised Generation Z following a comprehensive study of the globe’s youngest generation.
30 January 2019
Ex-EY director crosses to digital marketing agency ada as head of analytics
Malaysia-based digital marketing agency ada has nabbed former EY Director Vittorio Furlan to head up its Analytics & Consulting practice in the Asia Pacific.
13 December 2018
Global brand consultancy Prophet adds three new partners in Asia
Global brand and marketing consultancy Prophet has strengthened its Asia operations with the appointment of three partners in the region; Yu Huang, FeiFei Xu and Dan Vasconcelos.
17 October 2018
Asia Pacific execs lead globe for use of customer experience technologies
A global survey of executives by strategy and management firm Bain has revealed Asia Pacific business operators to be well ahead in their adoption of customer experience tools.
30 August 2018
1
2
Brazil