Synpulse cements leading position in private banking and wealth

02 August 2021 Consultancy.asia 1 min. read
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For the second year running, Synpulse has been named Asia’s top management consultancy to the private banking and wealth management sector, cementing its position as one of the industry’s leading players. 

Held for the ninth time this year, the annual WealthBriefing Awards are Asia’s best-known awards for companies and professionals in the wealth scene. The competition recognises outstanding achievement and progress across several segments of the landscape, including asset management, private banking, wealth management, investment and alternatives. 

This year’s flagship award for consulting firms – Best Management Consultancy – went yet again to Synpulse, a Swiss-origin consultancy with a relatively large footprint in Asia (around half of the firm’s 500-strong headcount is based in the region). Synpulse is a pure-play financial services industry specialist, with private banking and wealth management one of its core areas of focus.

Synpulse wins WealthBriefing Award in Asia 2021

“We are incredibly honoured to have won this award,” said Prasanna Venkatesan, a partner at Synpulse in Singapore. According to him, the recognition confirms the differentiated value proposition the firm brings to the table. “We are a trusted and dedicated partner of financial services providers with deep industry knowledge, and provide our clients with an end-to-end offering – from strategy to implementation.” 

Venkatesan added that the firm has made significant investments over the past year to maintain its edge in the market. This includes beefing up its digital advisory and technology capabilities  (“technology is taking centre stage in re-shaping the industry”), and diversifying its areas of expertise to include in-demand emerging topics such as open wealth, neo banking, and hyper-personalisation.

In Asia, Synpulse has office in Singapore (headquarter), Hong Kong, Manila and Jakarta.

In related news, in Europe WealthBriefing named EY and Sionic as this year’s top wealth management consultancies on the continent.