Bain elevates Edy Widjaja to Southeast Asia financial services leader

Bain & Company has elevated Jakarta-based partner Edy Widjaja into the role of financial services practice leader for Southeast Asia. 

In the role, Widjaja leads Bain & Company’s financial services team across five offices in the region – Bangkok, Jakarta, Kuala Lumpur, Manila and Singapore. He will report to Henrik Naujoks, Bain’s APAC financial services practice leader (based in Hong Kong), and Singapore-based Jean-Pierre Felenbok, regional managing partner for Southeast Asia. 

“We are very pleased to have Edy at the helm of the practice, an area of key growth for the firm in Southeast Asia,” said Felenbok, a 40-year veteran of the global strategy consulting firm. “Edy has proven to be a key member of our team and will be leading the practice into an exciting future.” 

Widjaja has been with Bain & Company since 2010, having previously worked as a corporate venturing manager and R&D Project Manager at Bekaert, a global steel wire and coatings manufacturer. In his time with Bain & Company, Widjaja has worked across multi-year transformations, focused on strategy and implementation, performance improvement, and change management. 

He has worked with clients from several segments within the industry, including local and regional banks, insurance companies, asset & wealth managers, fintechs, and financial investors in the scene (private equity).

“I am very excited to be taking on this new role within a team and industry that I have the highest respect for,” said Widjaja. “I look forward to helping ensure that our clients throughout the region achieve their long-term growth goals.”

Earlier this year, Bain launched its NPS Prism offering in Southeast Asia for banking sector clients.