Data platform DATAVLT partners strategy consultancy QED in Singapore

Singaporean digital strategy firm QED Consulting has struck a strategic deal with the blockchain-based data analytics platform DATAVLT in what the firms describe as a ground-breaking partnership.

DATAVLT, out of Singapore, offers small and medium enterprises a tailored, on-demand data analytics platform built on blockchain technology and powered by artificial intelligence and machine learning, allowing for predictive integrated insights on customer behavior and business projections. The firm pitches the platform as the ‘democratisation’ of big data.

Less than a year on the scene, and founded by a diverse team of IT, tech, branding and economics experts, DATAVLT has now picked up a stake in digital management and marketing advisory and fellow Singapore-based outfit QED Consulting – a firm comprised of chief marketing officers, which evolved from a business training organisation founded in 2010.

Michelle Yeo, a DATAVLT co-founder who will join the QED senior management team, said of deal; “This partnership between DATAVLT and QED Consulting offers a really unique value proposition where we combine the best of both data analytics with strategic counsel to create new opportunities to understand customers at a much deeper level than ever before.”QED principal consultant and founder Ryan Lim, who has served or currently serves on numerous advisory boards, including the Advertising Standards Authority of Singapore and the governmental Infocomm Media Development Authority (IMDA), responded; “We're extremely excited to expand our strategic counsel to offer future solutions with capabilities of DATAVLT.”

Speaking further on the era of big data, Yeo added; “this explosion of data has seen some high-profile data breaches, and with that, the impending burdens of data privacy that hints at the prospect of a dystopian future. The partnering up of DATAVLT's proprietary blockchain technology together with QED is a move towards a true digital economy.”

With the recent introduction of the EU’s GDPR laws on the collection and management of personal data, the global audit, tax and consulting network RSM has suggested that compliance will provide businesses an opportunity to make more meaningful connections with their customers. Meanwhile, Singapore is emerging as a serious global centre for the blockchain and consulting nexus.

Recently, the Singapore and Hong Kong branches of Big Four professional services firm PwC picked up a stake in Singapore-based blockchain specialists VeChain, while digital-minded management firm Accenture has helped Cathay Pacific roll-out a new blockchain-powered rewards programme. Global strategy firm Roland Berger has also got in on the act, joining a local alliance of blockchain industry heavyweights to promote greater adoption of the technology.