Communications consultancy SPAG adds trio to Singapore team

17 August 2020 Consultancy.asia

Healthcare communications consultancy SPAG has added three professionals to its team in Singapore. 

Kamaliyah Majeed and Elisabelle Aruldoss have been appointed an Account Manager, tasked with leading several of SPAG’s key accounts in Singapore. The firm works for clients in the pharma, healthcare and life sciences sectors, including the likes of GE Healthcare, Herbalife, and Becton Dickinson. Crystal Ho has been named an Account Executive.

Majeed brings over ten years of experience in corporate communications to SPAG. She previously worked in marketing communications at Singapore Semiconductor Industry Association, where she supported internal and external communications. She has experience managing and maintaining corporate websites, social media platforms, email-marketing, branding and public outreach. 

Majeed graduated from the University of South Australia with a Bachelor of Arts in Media Management and Communications. 

SPAG adds trio to Singapore team

Elisabelle Aruldoss has six years of experience in the healthcare sector under het belt, five of which are in communications marketing. Previously, Aruldoss worked for communications agencies Omnicom and Edelman for over three years. At the firms, she supported health accounts that include GlaxoSmithKline, Boehringer Ingelheim, Amgen, Sanofi Pasteur and DSM. During her tenure at Edelman, she was also seconded to GSK for six months to manage internal and external communications projects.

Aruldoss also gained industry experience at Asian healthtech start-up Doctor Anywhere. She was responsible for building and leading the marketing team; within her first few months, she successfully achieved a 40-fold acquisition rate for the company’s pilot product. She graduated from the University of Adelaide in Australia.

Crystal Ho joins SPAG from publication Eco-Business, where she worked as a writer and published articles on green innovations and events, Asia’s meat demand and food insecurity. Prior to the publisher, Ho worked on biodiversity conservation and planning for the National Parks Board. She also worked in business development and did copywriting for Kydon Learning. 

Ho graduated with a Masters in Science Communication, a joint degree between Australian National University and National University of Singapore.

SPAG was founded in 2013 in India. The firm launched its Singapore operation in 2019, where it currently is led by Priyanka Bajpai.


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